SEREI@


Interactive Installation + Performance
November 2025

Sereia is an experiential work that combines mythology, technology, and sensory immersion. The title merges the Portuguese "Serei" (I will be) with "Sereia" (Siren), creating a framework for exploring transformation and self-discovery through wild intuition.

Drawing from Brazilian folklore, from the enchanting Iara to Iemanjá, Queen of the ocean, this work channels the Wild Woman archetype: bold, untamed, often misunderstood.
Challenging norms can feel like sinking alone into deep waters.
The journey asks you to listen inward, trust your wildness, and perhaps surface carrying a new breath of light.

Immersive Journey

Visitors descend three sets of stairs, guided by posters that introduce the narrative. Underground, they enter an immersive listening room where water projections cascade from ceiling to floor, creating the sensation of being underwater. Caustic projections and haze fill the hall with an ethereal, mystique atmosphere. Passing through curtains, they encounter an oracle.

Performance Structure

The performance unfolds in four acts, bringing audiences into a ritual of transformation—from submersion to becoming through intuition:

Act 0: Ritual
Act 1: Submersion
Act 2: The Calling
Act 3: Becoming

Technical Approach

Sound is designed for spatial reverberation. The lighting and projection system operates on two levels: caustic projections created upstairs using wind, water, and light generate realistic, participatory effects experienced downstairs. 

Interactivity

Lights and sound respond to human presence according to position in the room—subtle, almost as if speaking with each visitor. Addressable LED lights shift with movement, creating an environment that responds to you. By the time you reach the oracle, you can finally breathe. There, you encounter a reflection of yourself. The physical setup recalls natural elements. TouchDesigner programs the light and sound interaction, making the space responsive to presence and motion.

The Concept

What happens when we trust what cannot be rationalized? Challenging norms can feel like sinking alone into deep waters. Yet in that solitude, we discover what can never be taken: our voice, instincts, and lived experience.

Inside this work, you are drawn into her inner world—cold, damp, strangely unsettling. The journey asks you to listen to your sixth sense, trust your wildness, and perhaps surface carrying a new breath of light. What do you carry that can never be taken?

Project Phases

This project flows in waves across mediums, places, and experiences.
It has shifted through sound, AI experiments, short films, labs, and world-building installations, each phase reflecting exploration, defiance, and becoming.

Phase I: Sound // AI — Culture Moves Europe 2024 (SP)
Phase II: Performance Art — Linjen13 Festival 2025 (SE)
Phase III: Conceptual Film — BR IFW + Rio Innovation Week 2025 (BR)
Phase IV: Interactive Installation — Unmute Residency 2025 (SE)
Phase V: AI Experimental Residency — CloudWalk

Credits

Concept & Experiential Design: Nicole Chufi
Producer: Nora Ordenes
Technical Setup: Felix
Light Design: Gustav Swedeberg
Photography & Documentation: Olga Androsova

With support from: Varmeverket, CloudWalk.io