Serei@ 
Role: Creative Direction //Conceptual Development and Live Visual Artist
(Live Visuals / Project Mapping)
Made for: BR IFW and Rio Innovation Week.

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Experimental

I was selected as a featured artist for BRIFW + Rio Innovation Week to create a short conceptual film for Brazilian Immersive Fashion Week 2025.


Concept: Serei@ has a title layered with meaning.
It conjures ser (to be) in Portuguese, while echoing sereia (mermaid), an archetype of transformation and the mythical pull of instinctual wisdom.
This world-building film charts a journey of becoming, where metamorphosis and intuition awaken the emergence of a wild, untamed self."


The project Serei@ is a multimedium exploration that has travelled and developed in phases.

Phase 1: Sound // AI - Culture Moves Europe 2024 (SP)
Phase 2: Performance Art - Linjen13 Festival 2025 (SE)
Phase 3: Conceptual Film - BR IFW + Rio Innovation Week 2025 (BR)
Phase 4: Interactive Installation - Unmute residency 2025 (SE)
Phase 5: Digital R&D - CloudWalk AI residency 2025 (BR)
Phase 6: Documentary - Body of Work Exhibition - Helix Art Space 2026 (SE)

Collaborators:

Natalie Nilsen-Nygaard - Acrobat & Performer
Juli Deak - Instrumentalist